Advantages of getting your business online - FastVision Blog

As the web has developed, more and more businesses have seen the importance of online customers and have created websites to meet this demand. If you have not yet ventured into the world of online business, there is no time like the present! Below you will find a brief explanation of the main benefits of taking your business online.

1. The nature of the Internet means that it is available 24 hours per day, 7 days per week. This means that clients are able to access your services, obtain information about your business or even buy items at any time of the day or night. Not only is this good for marketing, it is also cost effective. FastVision offer web hosting packages from ?1.49 per month, which is a lot cheaper than paying staff to run the business in these timescales.
2. The Internet is also known as the ?World Wide Web?. This means that it is a global medium and accessible around the world. Having a page on the Internet means that you are reaching a worldwide audience, and potential client base. Not only is this useful for marketing, but also in making your business multinational. With the growth of the Internet and increased use of global couriers, the world is becoming a smaller place in terms of communications. This means that overseas clients are able to access your website, purchase the goods you have on offer, and then receive them in the post within a short timescale. Similarly, the use of the Internet means that messages and data can be transferred to global clients easily, meaning that multinational businesses can be run solely on the web ? for example domain name registrar companies. Improved communication channels means that clients no longer have to use a service provider because they are the closest in proximity to them, rather they can shop around to find the best quality and value. In order for your website to be globally attractive, you will need a .com, .net, .org or other domain name ending for your domain name. At FastVision, .com, .net and .org domain names are sold for as little as ?7.99 per year; this is a small price to pay for reaching such a global market!
3. Websites provide an element of interactivity with customers. This is because as well as having an ecommerce interface, they allow you to add comment boxes and feedback forms. The Internet gives a sense of anonymity to clients, thus they tend to be more honest with their comments. Whilst you may initially recoil and not want to have negative feedback, this will at least give you an idea of what customers really think about the products and services you provide, meaning that changes can be made if required to better satisfy their needs. On the flip side, positive comments are always nice to read, and can act as a moral boost or sense of motivation for your staff and yourself. The business hosting package offered by FastVision gives your business 100,000mb of hosting space, as well as a wealth of software programs such as WordPress which enables clients to leave comments on your pages.
4. Creating a website for your company has the potential to increase sales for your business. One way in which this can happen is by making your website an ecommerce website so that you can sell your products online. This will open up your store to a world of potential customers, and hopefully increase sales. A second way in which a website can increase company sales is through marketing, whether the site is e-commerce or not. The increased use of search engines, particularly Google, has lead to a new phenomenon called search engine optimisation (SEO). Generally, once a client has searched for a product or service on a search engine, they will only look on the first page of results, regardless of the fact that there are thousands of results. This means that websites are in competition to be on the first page of search engine results ? SEO refers to the ways and means that companies do this. One technique is to ensure that your website content includes all of the keywords associated with you commercial field that potential customers may type into a search engine. For example, FastVision provides web hosting and domain names, therefore these keywords will be on their website in an abundance. The main advantage of this for the customer is that the results will all be relevant to their need, and that if they click on your website it is because they want what you have on offer, thus increasing sales.

Websites are vital in today?s business model. Not simply to drive up sales, but it is an extension of the brand of a company. Also, as websites are so popular, it gives your company a sense of trustworthiness, just as not having one may give the opposite impression.

One main factor in creating a website for your business is price. FastVision takes the worry our of ordering domain names and web hosting. FastVision register domain names for as little as ?2.99 per year, and offer hosting packages from ?1.49 per month, meaning that you can get online for as little as ?4.48! This is exceptional value for money. Also, FastVision aim to provide the best customer service possible for its customers, therefore there is an excellent network of support for anyone starting up their first website.

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Source: http://blog.fastvision.com/domains/advantages-of-getting-your-business-online/

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